rally-jameel-01

Livery Design for the First Rally Jameel Women's Edition

Car design for driver Laura Marie-Geissler, translating her own concept "Signal Lost"  into the livery for her rally car.

Role

Livery | Car Design

Client

Rally Jameel | Driver: Laura Marie-Geissler

Scope

Concept execution, proposal to final livery

01. The Project

Laura Marie-Geissler was invited by the Rally Jameel team to compete in the first Rally Jameel Women's edition in Saudi Arabia.

I had the opportunity to work on her car design, executing the livery under "Signal Lost",  a concept she brought to the project herself.

The Saudi desert is defined by isolation  vast stretches with no phone signal, no connection. I translated that idea onto the car through glitch effects, sharp digital cuts and a color palette that echoes old TV static and broadcast interference, turning the livery into a visual metaphor for a signal breaking apart mid-transmission.

02. First Proposal

Early direction explored for the livery, before refining toward the final artwork.

Toyota_LauraCar_SideView_Mockup_0000_Toyota_Laura_Side
Toyota_LauraCar_SideView_Mockup_0001_Toyota_Laura_Back
Toyota_LauraCar_SideView_Mockup_0002_Toyota_Laura_Front-3

03. Final Artrwork

The finished livery, applied across the full body of the car.

Toyota_LauraCar_SideView_Mockup_0000_Toyota_Laura_Side-1
Toyota_LauraCar_SideView_Mockup_0002_Toyota_Laura_Front-2
Toyota_LauraCar_SideView_Mockup_0001_Toyota_Laura_Back-1
0003_4-1
0005_6-1
0010_11
0006_7

⚡︎ Tino Najera
2026 Â©

Open for relocation to Europe

hello@tinonajera.mx

Dubai, UAE.

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